Setting 2024 Sales Goals
https://www.eastonuniversity.com Setting 2024 Sales Goals.
How to set smarter sales goals for you and your sales team. Setting sales goals for your team is an important part of a sales manager’s role. Smart sales goals are activity-focused and achievable, without being too targeted on hitting numbers.
The biggest mistake a sales manager can make when setting their team’s sales goals is focusing solely on the numbers.
Sure, you want to drive more sales, increase revenue and strive for greater success, but without a solid plan detailing how to achieve a tangible set of goals, it’s unlikely your team will make your number.
You also need to consider the overarching long-term business goals of your company. In an effort to hit sales targets, reps can chase bad, unprofitable, high-churning deals. This can have serious ramifications for your company’s reputation because reps over-promise and your product or service then under-delivers.
Importantly, you want the numbers you settle on to be achievable and motivating. If reps feel their targets are unreasonable and unachievable, they will spend more time interviewing at other jobs than focusing on hitting your revenue goals.
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