A Product That Cashed in on a Nation’s Insecurity
We explore how ‘Fair and Lovely’ advertisements cashed in on a nation’s insecurities about skin colour.
‘Playing It Back’ is The Swaddle’s series where we look back at Indian pop culture hits and see whether they’ve stood the test of time.
Credits:
Edit and Motion Graphics: Vibhav Saraf
Scriptwriter and VO: Quoyina Ghosh
Don't forget to subscribe to our channel: https://www.youtube.com/c/TheSwaddleT...
Check out our website: https://theswaddle.com/
Instagram: / theswaddle
Twitter: / theswaddle