How to write a killer YOUTUBE DESCRIPTION (2022)
One of the things that I see most commonly poorly done is the YouTube description. Are they important anyway and how should you write a good description for your #YouTube videos?
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CHAPTERS:
2:25 Use Keywords and Phrases
2:42 Put the most important words in the first 3 lines
3:02 Do your keyword research
3:31 How long should a YouTube description be?
5:19 Using Upload Defaults for your Description
5:44 Using Timestamps or Chapter Markers in your description
7:04 Adding links to playlists or other channels
7:34 Using Analytics to improve your descriptions
8:07 Using Hashtags in the YouTube Description
9:19 Ensuring Advertiser Friendly descriptions for better monetization
Your #YouTubeDescription can convey valuable information that really helps viewers find your videos in search results. And importantly, from a human perspective, understand what it is that they'll be watching. So when you write good descriptions, you need to consider adding the right keywords and key phrases in the metadata when uploading your videos to YouTube.
#VideoSEO is important here but audience engagement is more important, so make sure to use natural language that adds value to an audience when they read it. Not just a list of keywords.
Think of the description in two parts. You've got what the viewers see before they click the show more.
And then you've got what they see after they click 'show more' - that’s where you can be really strategic about what you include both for THIS video, and with respect to your overall channel and business.
Consider the other tips and recommendations I share in this video and then let me know below what tips you'll be implementing with your channel next.
#videomarketing #videostrategist