Delusions of Conquering Oxford Street With Designer Coffee | Dragons' Den
Robel Iyassu enters The Den seeking £75,000 for a return equity stake of 7.5%. 'Boun Beans' pride themselves on their coffee grade rating, ranking it amongst the best 1% in the world. Peter Jones kicks off the praise when he says "I've not drank coffee quite as good as this before." but the fine tasting coffee isn't the only factor of a successful coffee roastery...
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