Link to the course : https://www.udemy.com/course/linkedin...
Learn Successful Strategies for Selecting Campaign Objective, Ad Format, Bids and Budgeting,Targeting and Optimization
The course covers
1. LinkedIn Ads V/S Facebook Ads - Where should be you spending your advertising dollars on?
2. LinkedIn Ads V/S Google Ads- Where should be you spending your advertising dollars on?
3. How to get admin access of the company page
4. How to get access to the LinkedIn Ads Account
5. Setting up LinkedIn Insight Tag
6. Setting up Conversion Tracking Using site wide insight tag
7. Setting up Conversion Tracking using an event specific pixel
8. Account Structure and Organization
9. Strategies for Selecting Right Campaign Objective
10. Strategies for Selecting the Right Targeting
11. Bidding Strategy
12. Budgeting Strategy
13. Benchmarking
14. Testing Strategy
15. Optimization Schedule