This is the 3rd video of CM360 course also known as DoubleClick Campaign manager. In this video we will discuss:
0:00 Introduction
1:43 Account structure in CM360
6:04 Campaign structure in CM360
11:06 Trafficking workflow in CM360
13:41 Ad Selection process
CM360 was called DCM (Doubleclick campaign manager) before and even before that it was called DFA (Doubleclick for Advertisers).
CM360 playlist: • CM360 course for beginners
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