Do you know the differences between Organic Content and Sponsored Content on #WeChat? Simply put, organic content is content a brand would publish on their WeChat official account to achieve certain objectives. Usually, this type of content is stylized to adhere to brand standards. On the other hand, a brand looking to increase brand visibility may opt to leverage the dynamics of another WeChat official account due to their following and engagement through publishing sponsored content (aka advertorials).
Interested in knowing more about how to write an effective organic and sponsored content? Visit the link below to read our blog post.
👉🏼 LINK TO BLOG POST: http://bit.ly/2lsAdoW
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👉🏼 ABOUT CATALYST AGENTS
We are an integrated marketing agency offering social media marketing services in English and Chinese, branding, graphic design, SEM and PPC marketing, media buy, photography and event planning services. From idea generation to campaign planning and execution, our experienced team ensures brand alignment across various marketing channels, both online and offline. We are trusted by local, national and international brands and have a successful track record focused on results.