4 Ways to Put a Logo in Your Game Trailer
Integrate a logo into your game trailer using one of these ways which respects the time of the viewer AND doesn't rely on people waiting until the end of the video to see the logo.
1. Get in and get out
One second per logo at the beginning and you're done
2. Sandwich
Open with gameplay, take a breath to show logos, then resume gameplay
3. Integration
Integrate the logo into the 3D space of the game footage or overlay it
4. Custom Theming
Make the logo itself say something about the game or use the logo time to start the trailer's music, voiceover, sound effects, ambience, art style, etc.
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ABOUT ME
Hi, I'm Derek Lieu and I make indie game trailers! I got my start in the movie trailer industry as an assistant editor at a house which produced trailers for: The Matrix Trilogy, Spider-Man, Pirates of the Caribbean and many more.
Over many years I worked as an editor and started making fan trailers for games, until eventually I got jobs at game trailer houses in Los Angeles where I worked on games like Mortal Kombat X, Shadow of Mordor and lots of LEGO games. Independently I've helped make trailers for games like: Half-Life: Alyx, Firewatch, Dead Cells, Subnautica, Spelunky 2, Ooblets, BattleBlock Theater and a lot more.
I'm using this channel to teach people about the art of making trailers via video essays, tutorials, reviews, and behind-the-scenes looks at my own work. I think about trailers a lot both for work and fun, so I have A LOT to say about them.
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