Start With the Why: Leave with a Bigger Check
The book "Start With The Why" outlines how you achieve more by focusing on the underlying reasons why people do what they do. In WordPress development discovery, using the principles outlined in the book, we can turn a small request into a much larger one by figuring out the business problems associated with the request, and proposing a larger solution which resolves the underlying problems.
Chris Jenkins of the Symphony Agency does this awesome talk WordPress St. Petersburg, continuing our series on Speaking Client, focusing specifically on Discovery.