Bookshelf PH launch NFTs, give the Public access to modern Literature
Bookshelf PH, an online marketplace and publisher, has released 17 NFTs representing chapters from its bestseller, “The E-Hustle: What the Country’s Best Digital Leaders Can Teach You About Launching and Growing Your Online Business”
The tokens are scheduled to be auctioned off on OpenSea. The move aims to challenge the notion that the public domain is not associated with modern writing. Philippine law dictates that the copyright of an artwork expires 50 years after the artists’ death. Once this period passes the artwork is considered as part of the public domain, and can be consumed and used more freely by the people. Some of the literary works in the Philippines’ public domain are Noli me Tangere, El Filibusterismo, and Florante at Laura.
However, this situation can be harmful to newly published work as these books and writings often speak on more current issues and events. While these current works can provide more contemporary insight and ideas to readers, they are not as easily accessible to the public. More modern artworks are then consumed by a limited portion of the population.
Bookshelf PH’s NFT release will allow for more accessibility for literary works. Once a person or group purchases a particular chapter, the company will release it to the public domain. The E-Hustle NFT makes use of digital art and will depict a holographic adaptation of the chapter cover belonging only to the buyer of that chapter.
This innovative business model, otherwise known as Public Domain as a Service [PDaaS], simultaneously increases the accessibility of modern literature and provides authors & publishers a more sustainable income.
E-Hustle Managing Editor, Ada Ortega, has said that “What distinguishes eCommerce from traditional brick-and-mortar business are the lower barriers to entry. It’s much easier for people to jump in and get started. Releasing E-Hustle into the public domain through an NFT can help exponentially more Filipinos make this leap, and then rapidly accelerate their growth,”
Buyers of the E-Hustle NFTs will be given additional benefits. These include being credited as a sponsor for the chapter’s release, and public recognition as a supporter for eCommerce in the Philippines.
Bookshelf PH deputy Editorial Director, Kyle Nate, believes that the company’s NFTs would appeal to more progressive and forward-thinking local brands. This is because he feels that it would allow these brands to showcase their support for “inclusive innovation”.
“We’re developing a specific utility around putting original, relevant works into the public domain, long before their copyrights would have naturally expired. We hope this spurs other individuals and organizations in the Philippines to look at ways that NFTs can support the social good,” said Nate.
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