AIDA Model Explained
AIDA stands for attention, interest, desire, and action. That is a model that is used in marketing to describe the potential journey a customer might go through before purchasing a product or service. The AIDA model helps organizations focus their efforts when optimizing their marketing activities based on the customers’ journeys.
Read More: https://fourweekmba.com/aida-model/
Learn More: https://fourweekmba.com/business-engi...