Tips to Get Better Results in Google Performance Max 📈
UPDATED Performance Max Tips Video Here: • UPDATE: Secret Tips for Google Performance...
While Google’s Performance Max campaigns rely heavily on automation, there are SEVERAL things you can do to drive a better return on investment from this campaign type. In this video, we’ll review 8 things that you can do to make the campaign more efficient during the campaign setup process.
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3:26 Set aggressive Target CPA / ROAS
4:34 Location targeting
5:42 Beware of final URL expansion
7:22 Schedule your ads to optimize your budget
8:45 Upload your own video
10:01 Pick your call to action
10:56 Audience signals (Use your data if possible)
11:57 Add campaign extensions