How to Use Social Proof for Boosting WordPress Plugin and Theme Sales
It’s well known that online shoppers look for reviews before deciding whether to go ahead with a purchase. Buyers always feel more comfortable purchasing from an eCommerce store with proof that they have served other customers’ needs well before. This kind of proof - called “social proof”, includes things like reviews and testimonials from other customers. This improves your image as a reliable developer and plays an integral role in conversion optimization of your sales. In this video, we’ll dive into social proof marketing, explain why it works, and share the best practices in using social proof to increase your WordPress plugin and theme sales.
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