DMS Looking Forward w/ Drew Panayioutou, Pfizer
DMS Looking Forward highlights the top-of-mind trends from the leading executives in digital at LUMA’s Digital Media Summit. Drew Panayiotou, Global CMO of Pfizer shares his views on the personalization opportunities through generative AI and how it will change the way we cultivate consumer's trust.
Check out LUMA’s 2023 State of Digital where we explore the rise of AI and other trends changing ad tech: https://bit.ly/StateofDigital2023_YT