Making of an animated Storyboard
This behind-the-scenes video shows how the idea for an emotional commercial for the California Wine Institute was brought to life – from the first rough sketches to the final animation.
Storyboard artist Christian Eckert visualizes the agency’s concept in close collaboration, capturing mood, camera angles, and emotion with precision.
The video gives insight into our creative process, the challenge of finding the perfect golden atmosphere, and how animation and sound come together to tell a story of love, light, and California.