Netflix's 2023 plan - ads with Microsoft? Why?
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Did you hear Netflix with ads will block video downloads? According to its source code, Netflix will block users of its ad-supported tier from downloading content. So why did Netflix choose Microsoft as its ad partner? On Netflix’s Q2 earnings call, the company announced it lost 970,000 subscribers. This was Netflix’s second straight quarter of subscription losses, after it lost 200,00 in Q1. To make up for this lost market share, Netflix needed a plan: and that plan became the launch of an ad-supported version. A fewm months later, Netflix had a partner to run these ads: …Microsoft…? Uh… why?
In this video, we’re going to explain 1) How Netflix decided that it needed to display ads, 2) How it chose Microsoft for a partner, 3) How you can use similar brainstorm tactics to solve your most difficult problems, and 4) How a template we created provides all the tools you need to get started. If you want to go straight to the tools, skip to Chapter 4 now. All right, let’s get into it.