How Long Should a Blog Post Be | B2B SEO Tips
Does blog post length or word count actually help you rank higher in Google search results, or is it just a myth? In this video, we’re going to settle the debate on one of the most controversial topics in the B2B SEO world. Watch to learn exactly how to approach content length for the best results in SEO for B2B marketing. Let’s dive in!
Tool to check a website's word count (mentioned in video):
https://wordcounter.net/website-word-...
TIMESTAMPS:
0:00 - Intro
0:26 - The 2 sides in the debate
1:33 - Why this debate exists - conflicting information
1:49 - Studies on word count and SEO
2:47 - Google ranking factor: User engagement
5:26 - Google ranking factor: Backlinks
6:17 - Google ranking factor: Context
6:46 - When word count doesn't matter
7:07 - How to know how long your blog post should be
8:00 - The short answer to "Does word count matter?"
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ABOUT ME
I'm a former B2B marketing agency leader with 15+ years experience in marketing and 8+ years dedicated exclusively to B2B. On this channel I share tips and insights on B2B marketing to help you grow your business. My goal is to make B2B marketing simple and actionable for marketers and entrepreneurs alike. Leave me a comment to share what you'd like to see in my videos!
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