Cristina Fogazzi, aka Estetista Cinica, started from scratch and in just a few years led her skincare brand, Veralab, to a turnover of 75 million euros.
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00:00 Who is the Estetista Cinica
01:30 Office tour
02:35 Humble beginnings
05:40 The birth of Veralab
09:50 Revolutionary Communication
12:29 Learning to do Business
14:37 Team Management
16:56 Empathy
18:45 The Exit
22:18 Company balance sheets
25:30 Becoming Rich
29:37 Work-life balance
32:02 The risks of a personal brand
35:29 Press criticism
37:48 Would you start from scratch?
39:00 Body positivity
41:00 Advice for young people