Augmented reality furniture & electronics retail | AR marketing
The retail sector poses great opportunities for augmented reality use cases. This is especially true for large purchases such as sofas, flat-screen TVs or dining tables. Buying those have been reserved for in-store experiences only, where customers are equipped with measuring tapes and color codes to get the right fit for their home. However, with the help of augmented reality, customers can now put virtual objects in their real size within their space and ensure that the fit is right whilst being at home. Research has shown that such spatial inclusion of virtual objects increases customers' decision comfort when purchasing.
Overly app is an online platform where you can create your own augmented reality content in a few simple steps.
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Web: http://overlyapp.com/
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