using the copy paste python scripts between 3ds max and blender
we see how to create keyboard shortcuts and then round trip a model from max to blender and back again.
please note once you have created your custom keyboard shortcuts
you need to go file - user preferences and save preferences so that when you launch blender again they are remembered.
get the scripts here for your apps.
https://heimlich1024.github.io/OD_Cop...
https://github.com/heimlich1024/OD_Co...