This chapter of the Practical guide to building an online marketplace helps you find your first marketplace customers and how to launch your marketplace launch. Multiple times, if necessary. Written by Cristóbal Gracia.
Topics
0:00 Introduction
1:14 How to find customers before your marketplace launch
2:14 Tap into existing communities
4:23 Start building your own community
6:39 How to do a product launch
9:45 How to do a marketing launch
10:30 Press
11:30 Influencers
12:17 Online communities
13:06 Which channel to pick
13:56 What to do if the marketing launch fails
14:56 How to launch your personal trainer marketplace
18:23 Summary
Inspired by the success of online marketplaces like Airbnb, Etsy, or Fiverr? Want to know how to create a marketplace? Head over to https://www.sharetribe.com/academy/guide to learn everything you need to know about building a marketplace. From designing and creating a website to launching and growing your business, each article of the guide offers lots of practical advice with peer-to-peer, B2C, and B2B marketplaces in mind.
This article is available at https://www.sharetribe.com/academy/ho....
Start your own marketplace at https://www.sharetribe.com/.