Content Exploration Sessions: Part 2 - Content Discovery
What Are the Content Exploration Sessions?
They compose a 12-part series covering content strategy and content marketing. Each session will be presented in The Observatory at Britton Marketing & Design Group and will be accessible by live-streaming on Google Hangouts on Air / YouTube live streaming.
Second Session: Content Discovery
What is content discovery and why should I care? Well, content discovery can be many things. It can also be called aggregation. Or content sourcing. For the purposes of this Content Exploration session, content discovery refers to how to implement a strategic way to find and discover useful content, custom-tailored for your brand’s needs.
No longer do we have to crawl timelines, sift through emails, or scan news feeds in hopes of finding a piece of industry- and community-related content to share. We have the tools and processes that allow the right content to find you . This can save you time and resources. And did we mention time? Find out how in this month’s Content Exploration session.
Join us on a Content Exploration session on content discovery.