The Enemies of Effective Measures

Опубликовано: 28 Август 2026
на канале: Oliver Wight EAME
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Is your business truly getting value from its measurement and analysis processes?

Are you applying the data you collect, learning from it, and driving meaningful change - or are conflicting, biased, or incomplete measures holding you back?

Many organisations fall into the trap of measuring what is easy or predictably positive, rather than using accurate, outcome-driven metrics that reflect the real state of the business. As a result, companies gather huge amounts of data but fail to turn it into actionable insights.

To improve performance, respond faster to change, and support continuous improvement, businesses must implement effective performance measures, understand how to interpret their KPIs, and establish clear, reliable analytics that guide better decision-making.

This session explores how to define the right measures, eliminate bias, and use data to strengthen your organisation’s performance management and improvement journey.