Introductions Vs Referrals
Do you find yourself more willing to try out a product or a service if it's referred by someone you know and trust? I'm guessing the answer is, yes. It’s no wonder entrepreneurs consider 'social proof,' especially from people they know, one of the best ways for businesses to get the word out there.
However, has a referral ever fallen flat? Well, here's a solution: highly focused and intentional connections called "Introductions" instead of "Referrals." What's the difference? Watch this video to know more.
00:00 - 01:01 Intro
01:02 - 01:59 Introduction Vs Referral
02:00 - 02:52 Why I Work on Introductions Only
02:53 - 03:11 How to Increase Your Chances of a Successful Introduction
03:12 - 04: 06 Get Crystal Clear on Your Right Fit Client
04:07 - 04:33 Ask for Introductions
04:34 - 05:02 Train Your Introducers
05:03 - 05:39 Build Your Introducer Network
05:40 - 06:15 Show Gratitude and Reciprocate
06:16 - 06:30 Outro