David Zember, Qlik | Qlik Connect 2025
David Zember, senior vice president for worldwide channels and alliances at QlikTech International AB, joins theCUBE’s John Furrier and Bob Laliberte at Qlik Connect to explore how Qlik is reshaping its role from analytics provider to full-spectrum data platform partner. The conversation focuses on the power of partnerships, the shift toward AI-infused platforms, and how ecosystem collaboration drives value at scale.
Zember outlines Qlik’s commitment to delivering results through strategic alliances with companies such as Amazon Web Services, Databricks and Snowflake. By enabling flexibility and choice, Qlik’s partner model empowers customers to modernize data strategies while maintaining trust, governance and performance. Zember emphasizes that success in today’s market requires deep domain knowledge and local insights, which Qlik fosters through strong regional relationships.
The discussion also highlights a broader trend: modernization is no longer about migration alone. It's about end-to-end execution, strategic alignment and using AI to turn analytics into actionable impact, according to Zember. That mindset, backed by a growing partner network, positions Qlik to lead in an increasingly intelligent enterprise landscape.
#QlikConnect #theCUBE #theCUBEresearch #Qlik #AWS #Databricks #Snowflake
00:00 - Intro
00:07 - Advancing Technology: Innovations, Connectivity, and Cloud Solutions
03:03 - Modernization Through Strategic Partnerships
05:58 - Click's Partner Ecosystem Strategy
08:32 - Accelerating Time to Value and Comfort
10:36 - Major Trends in Channels and Distribution
13:56 - Global Partnerships: Building Loyalty and Exploring New Opportunities