How to Install Adobe Web SDK in Google Tag Manager | AEP + CJA Data Collection Step-by-Step
0:00 – Intro
0:22 – What is Adobe Web SDK
1:05 – Why GTM is a powerful integration point
2:10 – Creating your XDM schema
3:00 – Initialising the SDK in GTM
4:05 – Configuring events + datalayer
5:10 – Validating payloads
6:30 – Sending data into AEP/CJA
8:45 – Final thoughts
Test Site : https://barrymann.com/sdk-woo/product...
GTM Plugin by Duracell Tomi, Workpace imported from plugin site (aligned)
Jim Gordon's Original Article:
https://jimalytics.com/adobe-experien...
Learn exactly how to implement the Adobe Experience Platform Web SDK using Google Tag Manager. This tutorial shows the full setup: initializing the SDK, configuring your GTM tag, mapping XDM fields, and validating events flowing into Adobe Analytics, Customer Journey Analytics, and AEP.
You’ll see the real workflow used by enterprise teams: clean XDM schema mapping, event triggering, payload inspection, and best-practice debugging. Perfect for anyone working in AEP, RTCDP, CJA, AA, or migrating off legacy tags.
If you want fast, reliable, scalable Adobe data collection through GTM, this walkthrough gives you the exact blueprint.