Achieving 10x growth: A scalable D2C infrastructure for a global superbrand
Watch the Shopify Unite 2022 talk with CIO of SodaStream and CEO of BOA Ideas as they share insights from developing SodaStream's international ecommerce infrastructure, used across 14+ markets. Learn about complex enterprise needs they solved with 30+ advanced applications. Plus, how they enabled HQ to manage operations and brand while providing each market with a tailored experience. This partnership transformed SodaStream's D2C business into an essential revenue driver.
Amos Shacham, Co-Founder, BOA Ideas
Nir Rehav, Head of Global IT, SodaStream International