301 Redirect Audit with Screaming Frog: For the perfect SEO relaunch!
This time, I'll show you how to perform a redirect audit to check 301 redirects using the SEO spider Screaming Frog.
Table of Contents:
0:52 - Old Website: Create a List of All Existing URLs
3:30 - Redirect Audit After a Website Relaunch
8:03 - Redirect Audit Without a Relaunch
11:10 - Helpful WordPress Plugins for 301 Redirects
With this redirect audit, you can easily prevent the classic visibility apocalypse after a website relaunch with URL changes or even a domain change. You can also use it to rid your existing website of slow internal 301 redirects.
Crawling the Old Site Before the Relaunch
We also want to follow internal nofollow links.
The configuration depends a bit on your setup.
Result: List of all existing URLs
Redirect Audit after Relaunch
Mode - Upload the list and the list of old URLs
Configuration - Spider - Advanced and check "always follow redirects"
In List Mode, the crawl depth is generally 0
Start
Reports - Redirect & Canonical Chains
Check 301 redirects on your website
Crawl the website
Tab Response Codes and filter by Redirection 3XX
Redirect URI shows the target of the redirect
What inbound internal links does this redirect have? Inlinks tab below "From"
These internal redirects must be resolved and link directly to the target URL
This can be done more quickly using Bulk Export - Response Codes - Redirection 3xx Inlinks
Reports - Redirect & Canonical Chains
Helpful WordPress Plugins:
Redirection
Better Search Replace
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