Google Tag Manager Button Click Tracking - The Step-by-Step Guide
It's definitely one of the basics when it comes to working with Google Tag Manager: Google Tag Manager button click tracking. I'll show you how to use variables, triggers, and tags to easily track any buttons on your website. These button click events will then be passed to Google Analytics. We'll use the Universal Analytics tag for this and configure it accordingly. If you're thinking CSS classes and HTML, you're way off. You don't need any programming experience for this step-by-step guide, because I'll show you a simple and straightforward way to fully track your buttons.
00:00 Introduction
01:12 Which buttons can be tracked?
03:40 Configuring Variables
03:55 Creating a Click Listener
04:32 Determining the Button Click Class
07:07 Creating a Button Click Trigger
08:41 Creating a Google Analytics Event Tag
11:31 Testing Button Click Tracking
13:15 Viewer Questions about Tracking Buttons with Google Tag Manager
You can find more informative videos in the Google Tag Manager playlist:
• Google Tag Manager Einsteiger Kurs
Properly Publishing a Google Tag Manager Container:
• Google Tag Manager Container veröffentlichen
Do you have any questions? Leave them in the comments!
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