The Biggest Mistake in CSR Strategy | And How to Fix It
When companies plan CSR initiatives, they often start with one question: Where should we invest?
But the real question is: What impact are we trying to create?
In this video, we break down why many Corporate Social Responsibility (CSR) programs fail despite having strong budgets and intentions—and how a structured, research-driven approach can transform outcomes.
Through a real-world healthcare example, you’ll understand:
Why CSR projects fail even after execution
The importance of CSR policy and strategic direction
How research and need assessment shape effective programs
Why selecting the right NGO partner is critical
The role of monitoring, evaluation, and impact assessment
With over 17 years of experience, Fiinovation has worked across healthcare, education, livelihoods, and environment sectors—helping organizations design CSR programs that create measurable and lasting impact.
👉 If you're a corporate leader, CSR professional, or NGO, this video will help you rethink how CSR should be planned and executed.
📩 Connect with Fiinovation to build impactful CSR programs:
https://fiinovation.co.in/csr-consult...
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