For lengthy web pages or websites that require scrolling, it is important to measure how far website visitors scroll and how much content is viewed. Learn how to place scroll depth metrics in Google Analytics with the help of Google Tag Manager.
This video references helpful resources to make scroll depth measurement possible including: http://scrolldepth.parsnip.io/ and https://www.dropbox.com/s/mi1bdoifp19...
This is one in a series of Google Tag Manager instructional videos from Teach to Fish Digital. For more resources visit http://teachtofishdigital.com.
Additional Resources
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