Product Notifications for Item Recall - Powered by the Qliktag Platform
The Qliktag Platform features a "Business Events & Notifications" feature which allows brands & manufacturers subscribed to the platform to configure and send product related push notifications to consumers that have scanned the product & explicitly opted in to receive future notifications about their purchase. The feature doesn't require the consumer to download any special mobile application and works through 'browser push notifications'.
This demo showcases an example of a brand requiring to carry out a product recall announcement for an affected 'batch' of products. Since recalls are unplanned, this would not require setting up business events or rules and allows the brand to 'manually' select a batch / item and push a custom push notification for all those who have subscribed for that particular batch. For more information on how to leverage the Qliktag Platform to manage product related push notifications or to request a demo, visit the website http://www.qliktag.com