Amazon Product Opportunity Explorer Step by Step Guide (Part 1)

Опубликовано: 08 Июль 2026
на канале: Chris Rawlings
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Amazon Product Opportunity Explorer is one of the most powerful tools at an Amazon seller's disposal to get an unfair advantage in their sales. And it's freaking free!

But most sellers don't even know how to find product opportunity explorer let alone use it properly.

Today I sit down with Marc Piwko to go step by step through how to use product opportunity explorer to get an unfair advantage on the marketplace.

We talk through:

How to find hidden keywords based no just on search volume, but relevance.

How to find out which of your competitors is winning the click for specific terms and why - so you can copy their strategy and get more clicks

How to use POE to find rising stars in your niche that rank despite not having loads of reviews so you can reverse engineer what they're doing to win.

This is part 1 of a multi-part series on using the Product Opportunity Explorer.