Brand Value & Business Value

Опубликовано: 22 Март 2026
на канале: Vikash Goel
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What is Brand Value and how is it assessed?
How is #Brand #Value related to #Company Value? How should you treat the value of brand in the value of the company? Valuers and companies should not make the mistake of double-counting brand value while valuing companies.

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Who am I?
I am a Professional #Valuer and am a qualified #CharteredAccountant, MS Finance, MBA with close to 15 years of teaching and professional experience. I am also an Author ("Handbook on Valuation of Securities and Financial Assets") and an entrepreneur. I am an alumnus of Indian Institute of Management, Calcutta and have worked with companies like #EY, #PwC among others. I currently head Omnifin Solutions as a Director. I advise start-ups and conglomerates on various areas of #learning solutions, #talentmanagement and #finance.