Track Leads From YouTube Videos in Google Analytics 4 (Step-by-Step Tutorial)

Опубликовано: 17 Июнь 2026
на канале: Troy Smith
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Learn how to track leads and conversions from your YouTube videos using Google Analytics 4 and Google Tag Manager.

If you’re using YouTube to drive traffic to a landing page, lead magnet, application form, product page, or booking page, you need to know which videos are actually turning viewers into leads, sales, and customers.

In this step-by-step tutorial, I’ll walk you through how to set up a free YouTube conversion tracking system using GA4, Google Tag Manager, UTM links, and conversion events so you can see which videos are driving real business results.

Download the free written step-by-step instructions here: https://www.nellsparkcreative.com/you...

Increase your leads and sales from YouTube:
https://www.nellsparkcreative.com/you...

Helpful links mentioned in the video:

Google Analytics:
https://analytics.google.com/

Google Tag Manager:
https://tagmanager.google.com/

Google’s Tag Manager installation instructions:
https://support.google.com/tagmanager...

Google Campaign URL Builder:
https://ga-dev-tools.google/campaign-...

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