How To Use Pinterest for Your Ecommerce Store and Get Free Traffic
If you have an eCommerce business and you are not using Pinterest, then you are sleeping on MUCHO money.
In this video, we will talk about how you can get more views on your products with Pinterest.
Did you know that Pinterest, Shopify and WooCommerce have a new partnership whereby you as a business owner can use extensions or plugins to put your products in front of Pinterest users who are already looking for ideas and things to buy.
This new partnership between WooCommerce will enable 3.6 million WooCommerce users to convert their products into shoppable pins on Pinterest.
As we all know, WooCommerce is a WordPress plugin that allows businesses to showcase their products on their sites and on Pinterest. This will drastically increase traffic to your website.
According to Pinterest:
“Our partnership with WooCommerce is part of our broader commitment to becoming the most inspiring shopping destination online. At Pinterest, we’re building a home for taste-driven shopping, and investing in new ways for shoppers to browse, discover and engage with brands. With the number of Pinners engaging with shopping surfaces growing over 20% both quarter over quarter and year over year in Q4 ’21, this partnership gives Pinners more options to discover and purchase with confidence.”
• When you type a search word on Pinterest you will see a ‘shop’ tab as an option at the top.
• You can select shop and that will show you all the shoppable pins for that keyword.
• It will also show you the keywords and other similar items you might be interested in.
• You can browse profiles as well
• Your products will also get more views as well and increase chances for more purchases.
Now you can see what this means right guys? Pinterest is going to be like the next ETSY of Amazon on eBay.
Here is how you can make use of this work for you
Keyword Search
1. Before starting your eCommerce site research thoroughly what products you would like to sell before putting it on your website.
You can use keyword search tools to help make your work much more manageable or you can use the Pinterest platform to search as well.
2. Create Attractive Pins and Idea Pins - you can use Canva for this
3. To grow your following quickly you may want to create
2 idea pins per day and 5 other pins (these can be a mixture of picture pins and video pins)
4. Automation
Schedule your pins using tailwind or Metricool which is what I personally love, since you can use this to schedule everything on all social media platforms. Making your life hassle-free.
Useful Tools for Your Business:
MENTIONED IN THIS VIDEO:
Management all your social media pages with your website with Metricool: https://my.mtr.cool/SIDSRF
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