⚫️ I was such an idiot...

Опубликовано: 29 Октябрь 2024
на канале: Sean Smith
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Here's the link to the FREE Amazon PPC Automation: https://ppcamsaccelerator.com/home

You can read the transcript for this video below:

About 8 years ago I started working with my first Amazon PPC client.

We met up at a bustling co-working space in Chicago. He sat next to me, opened up his laptop, and showed me his Amazon account.

At the time he was working with another agency but we were friends so he was open to hearing my ideas.

As my eyes scanned over the screen and as I quickly clicked on different campaigns to analyze performance I started to see that I could help.

That’s when I said ‘How about I charge you the same fee as the current agency? I believe I can get better results.”

He agreed. I think the main reason he worked with me is because we had a relationship. We were in the same Amazon Meetup group in Chicago. That’s how we met.

I knew how to do Amazon PPC but I knew nothing about systems and automations.

This meant I spent hours and hours making bid changes by clicking on individual campaigns and adjusting keywords.

I spent even more hours launching campaigns with the Campaign Manager.

It was tedious to say the least.

You see…I was an idiot.

I had no technical background when I started Amazon PPC. I had the Excel skills of a kindergartner. Actually, a kindergartner might have been better lol

On top of that I was horrible at math. I took one math course in college and I got a C. I didn’t like my teacher which made learning even harder.

But if I wanted to do well in Amazon PPC I needed to be open to learning things I did not know….and that included more math and more spreadsheets.

And if I wanted to do REALLY well I needed to learn about systems and automations.

That was the only way I could be more effective in less time.

That’s when I spent countless hours sitting on my couch in my one bedroom basement apartment in Chicago cracking open Amazon PPC bulk files and learning how to use them.

It took a ton of experimentation and making errors but I started to figure it out.

I not only had to figure out how to scale making changes on Amazon PPC but I also needed to deliver results.

You see, learning how to launch 50 campaigns quickly with a bulk file is useless IF you don’t have the methodologies to get results with those campaigns.

What a pickle I was in.

No one really cared if I could change 100 bids in minutes if those changes didn’t get results.

So on top of learning how to scale making changes in Amazon PPC with bulk files I also had to learn how to build systems that get results.

What a pain…but what can I say, I’m a masochist.

But you don’t have to go through the same pain that I went through to get good at automating and systematizing Amazon PPC.

All of my results-oriented Amazon PPC automations are available in the PPC AMS Accelerator Academy.

This is where you will get access to our Amazon PPC software, bulk file automations, a community of other Amazon PPC ninjas, and a weekly mastermind call with me.