Career Planning - Meaning, Objectives, Steps and Benefits

Опубликовано: 16 Октябрь 2024
на канале: Marketing91
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An individual's career is the collection of roles or occupations that they have had throughout the course of their working lives.
Career planning strives to help employees better align their personal objectives with the possibilities present within the organization. "Career Planning is the deliberate process through which a person becomes aware of personal career attributes and the life long series of stages that contribute to his/her career fulfilment."

Lifelong Learning is the Primary Focus of Unilever’s Culture. Employees at Unilever can leverage their plan to give direction to their career path and identify and acquire the skills the employees need for their success. This could be training to move into a different position in Unilever (reskilling), improving their abilities for their present role (upskilling), or getting ready for careers and possibilities outside the company. With the help of Unilever's internal flexible working program, employees can gain experience in a variety of roles and projects while also advancing their abilities without having to leave their current position.

Individuals get experience and develop their abilities in accordance with their Future-Fit Plans while enabling team leaders to quickly resource initiatives with the AI-powered talent marketplace.
“Unilever’s philosophy is to support local startups to find new technological solutions capable of responding to the needs of their factories. Thanks to this collaboration, our BuildApp platform is growing in functionality and usability “, says Eder Berceruelo, Product Manager of Hodeia Digital.

Employee career planning should take into account their skills, traits, and potential, and training should be provided to prepare them for higher roles.
The achievement of personal objectives is ensured via career planning.
Employee motivation, morale-boosting, and work satisfaction are all enhanced by internal promotions and advancements.

The steps in career planning include:
Identifying Individual Needs & Aspirations,
Analysing Career Opportunities,
Aligning Needs and Opportunities,
Action Plans and Periodic Review

In an effort to upskill and reskill its personnel force through a meticulously designed education benefits program backed by the company, Walmart launched the Live Better U (LBU) platform in 2018. With personalized associate dashboards, LBU delivers a technologically enhanced educational experience to its students. A customized associate suggestion program powered by data is available on the platform. Along with having access to academic counseling, they may quickly monitor their applications in their online toolkits.

A connection between two persons with the aim of fostering both professional and personal growth is referred to as mentoring.The "mentor" is often a knowledgeable person who offers advice, expertise, and guidance to the "mentee," who is typically a less knowledgeable person.
By providing their mentees with advice and expertise, both general and specialized, mentors grow into trusted advisers who help and inspire their changes.

The aim is to assist the mentees in strengthening their abilities and advancing in their jobs. A mentorship relationship might exist between two persons who work for the same organization, sector, or networking group.

The role of mentor should include:
1. Coach / Advisor
2. Setting Objectives
3. Source of Inspiration or Assistance
4. Person with Resources
5. Making a Decision
6. Build your knowledge and abilities
7. Develop a Network

Role of EMPLOYER in Career Development includes:
Workshops on Career Planning
Guidance on Career
Mentoring
Career Workbooks
Additional Initiatives
Induction | Orientation Program
Evaluation Committees
Programs for training and development
Planning for Succession
Adoption of Ethical and Sound human Resources Policies.
Career Development Initiatives includes:
Provision of Career Coaches
Conducting Workshops on Career Planning
Plans for Personal Development (PDPs)
Providing Career Centers Both Onsite and Online
Setting up a Corporate Campus

This video is on Career Planning and it has the following sub-topics.

Time Stamps

0:15 - Career Planning – Introduction
1:10 - Case Study of Career Planning – Unilever
5:20 - Objectives of Career Planning
5:59 - Benefits of Career Planning
8:29 - Steps in Career Planning
10:55 - Case Study – Walmart’s endeavour to shape Careers
12:50 - Role of Mentor in Career Planning
15:07 - Case Study – Shoppers Stop
16:07 - Career Development
16:39 - Role of EMPLOYER in Career Development
19:09 - Career Development Initiatives
20:29 - Case Study – Career Development Initiatives by Amazon