What is Tracking? The Typography Secret Most Designers Ignore
What is tracking, and why does it matter in typography?
In this design documentary, we explore one of typography's most important principles: tracking. Learn how adjusting the spacing across entire words and blocks of text affects readability, hierarchy, mood, and visual communication.
Many beginners confuse tracking with kerning, but they solve different problems. In this video, you'll discover how professional designers use tracking to create better typography, stronger layouts, and more memorable designs.
📖 In this video:
• What tracking is
• Tracking vs kerning
• Tight vs loose tracking
• How tracking affects readability
• Typography hierarchy
• Tracking in branding and editorial design
• Common tracking mistakes designers make
Whether you're a graphic designer, UX designer, typography enthusiast, or design student, understanding tracking will improve the way you work with text.
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