Click “Sign Up” on Hotjar → Add your website URL → Copy the tracking code → Paste it into your site’s header → Save and verify.
Learn how to add Hotjar to your website in just a few minutes. This step-by-step guide shows you how to install the Hotjar tracking code, activate heatmaps, enable session recordings, and start analyzing visitor behavior across any website platform. Perfect for beginners, marketers, and business owners who want better user insights and improved conversions.
This tutorial covers installing Hotjar on HTML sites, WordPress, Shopify, Wix, Squarespace, Webflow, and custom-coded websites. You’ll see how to paste the tracking script into your global header, confirm installation, and begin collecting real-time analytics. Adding Hotjar helps you understand scroll activity, click interactions, drop-off points, and user experience issues so you can optimize performance.
Whether you’re in the USA, UK, Canada, France, or anywhere in Europe, this Hotjar setup guide is fully updated for 2025 and works with all website builders and hosting providers. Improve UX, boost conversions, and get the data you need to grow your site faster.
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