Figma didn’t just compete with Adobe — it redefined how we design.
No downloads, no licenses. Just real-time collaboration in your browser.
In this video, we break down how Figma went from a niche startup to a $20 billion acquisition by Adobe — without selling software the traditional way.
📌 Chapters:
0:00 – The $20 Billion Question
0:45 – Why Designers Hated Adobe
2:15 – The Figma Breakthrough
4:05 – Freemium Flywheel: Free → Viral
5:30 – The Power of Community
7:15 – The Acquisition: Adobe’s Defensive Move
9:00 – Lessons You Can Use in Your Startup
Learn how Figma used product-led growth, education, and community to take on one of the most powerful software giants in the world.
💬 Comment below: Do you use Figma or Adobe?
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