How Can Analytics Improve Business?
TechWise with Eric Kavanagh, Dr. Robin Bloor and Dr. Kirk Borne
Analytical applications are everywhere these days, and for good reason. Organizations large and small are using analytics to better understand any aspect of their business: customers, processes, behaviors, even competitors. There are several critical success factors for using analytics effectively: 1) know which kind of apps make sense for your company; 2) figure out which data sets you can use, both internal and external; 3) determine optimal roles and responsibilities for your team; 4) identify where you need help, either by hiring new employees or using consultants 5) manage your program effectively over time.
Watch this episode of TechWise to learn from two of the most experienced analysts in the business: Dr. Robin Bloor, Chief Analyst of The Bloor Group, and Dr. Kirk Borne, Data Scientist, George Mason University. Each will provide their perspective on how companies can address each of the key success factors in building, refining and using analytics to improve their business. There will then be an extensive Q&A session in which attendees can ask detailed questions of our experts and get answers in real time.
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