How to Track JavaScript AJAX Form Submissions in Google Analytics 4 (GA4)
In this video, I will show you how to track AJAX form submissions using Google Tag Manager and Google Analytics 4.
Many websites use JavaScript forms that submit without reloading the page. GA4 cannot detect these forms automatically, so you need a custom event setup.
You will learn:
How to detect AJAX form submissions with JavaScript
How to push form events into the data layer
How to send custom events to GA4 through GTM
How to mark those events as conversions in GA4
How to test and verify tracking in real-time
This method is useful for lead generation, signup, and contact forms built with JavaScript or frameworks like React, Vue, or Next.js.
Tools Used:
Google Tag Manager (GTM)
Google Analytics 4 (GA4)
JavaScript (AJAX method)
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