What is Evaluative UX Research? w/ Methods & Examples
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Evaluative research is an important step in the product development process. But what exactly does it focus on and how and when should it be applied?
Watch the video to find out!
📚 Evaluation research guide: https://www.uxtweak.com/evaluation-re...
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Chapters:
00:00 In this video
00:37 What is evaluative research?
01:09 Evaluative vs generative research
02:00 Types of evaluative research
02:26 Types of evaluative research
03:14 Examples of evaluative research questions
03:50 Let's wrap it up