AI strategy session: intentionally implementing AI in your business
There's so much buzz around AI, punchy headlines and tools that seemingly pop up every day...how can startups, founders and entrepreneurs understand the changing landscape and develop a strategy to implement in their own organizations?
Join us as Justin Gauthier, Lead Developer and AI subject matter expert at Brightly, gives us his perspective based on research and his own application of AI. Designed for both those new to AI and those looking to adapt their existing approaches, the session offers valuable perspectives on navigating the evolving AI landscape.
What you'll learn
What is AI, types of AI
Considerations of opportunities and risks, along with practical applications in business
A potential framework for adoption and use
About Justin
Justin is a Lead Developer at Brightly, an experience design and digital transformation company focused on turning complex business challenges into elegant, simple software. As Lead Developer, he guides development teams through difficult build challenges and even rolls up his sleeves to take on some complex tasks himself.
Justin's educational background is in graphic design, which he studied at the College of Business at Ferris State. He lives in the area because it's his hometown, where he enjoys being close to his family. Outside of work, Justin is an avid gamer, enjoys backpack camping, hiking, and working on personal coding projects. He continually explores new ways to improve his skills and creativity.
About Brightly
Brightly is an experience design (XD) and digital transformation (DX) company focused on turning complex business challenges into elegant, simple software. Brightly is design-led, research-driven, user-focused, and deep on technology. Brightly delivers world-class business software design and product strategy & development expertise to complex custom software projects (including digital products, B2B & B2C e-commerce, SaaS solutions, enterprise web & mobile, as well as proof of concept, prototype & innovative applications in IoT, AR/VR, AI, machine learning and more). Check them out at: http://teambrightly.com
Your Host
With over 15 years of experience, Vanessa Mahoney has led marketing efforts for organizations ranging from multinational corporations to agile startups. Her expertise spans industries and continents, from North America to Europe and Asia, crafting innovative strategies that drive tangible results. She is Chapter Co-Director for Startup Grind Grand Rapids in Michigan and a marketing consultant for Wanderstar Marketing.
https://wanderstar-marketing.webflow.io/