Options for Streaming Audio Files
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Being in radio we’re bound to have audio bits that we want to share with our audience that is on-demand. The streaming audio we are referring to today is not listening to the station live or podcasting. We are referring to shorter one-off audio files that interviews, news segments, weather reports, on-air bits, or even commercials where you might be showcasing your creative work.
You have multiple options when it comes to streaming audio files on your station website. However, you must be mindful of pitfalls to avoid.
What is Streaming?
Isn’t it the same as downloading? No. Streaming a piece of audio means that the listener doesn’t have to download the entire file before listening to it. They can listen to the file as it downloads and passes through an audio player. The file is never saved to their device.
So, what are your options when it comes to making these files available to your website visitors?
1. Hosting Your Audio Online
2. Cloud Storage for Audio
3. Streaming Audio Files Using Dropbox or Google Drive
4. SoundCloud
5. Subscription Audio Hosting Services
6. Youtube
So, there are six ways to get streaming audio files onto your station website. Each one has its pros and cons, so weigh which might be the best for you. Perhaps you use a variety of methods depending on the kind of audio you’re uploading.
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