How Starbucks × Spotify Brewed the Perfect Brand Collab 🎶☕
What happens when coffee meets music?
Starbucks and Spotify created one of the smartest brand collaborations — turning every cup into a vibe.
Here’s how they did it:
☕ Customers could scan a QR on their cup sleeve.
🎶 Unlock playlists curated by baristas and artists.
💫 Even help shape the in-store music experience.
They weren’t just selling coffee — they were selling culture, connection, and sound.
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