Going Off Autopilot in Ad Monetization - Samantha Benjamin, Supersonic // Appfest 2022
In the gaming world, it’s easy to stick with the growth strategies you already know, but that doesn’t mean there’s no room for innovation or improvement. At Appfest 2022, Samantha Benjamin, Director of Growth at Supersonic, explores different ways that you can break old patterns and be more intentional with your monetization strategy - or, as she puts it, “get out of auto-pilot.”