Why Smartphones Have Rightfully Claimed Such A Large Chunk of The Camera Market
We've all seen the headlines that lament smartphones and their impact on the camera market. Just this week, Canon said that they expect camera sales to be only 8.2% of the sales from 2010 when 121.5 million cameras were shipped. There seems to be a lot of crying going on about this but not a lot of innovation that could bring the masses back to dedicated cameras and lenses. Just this week, a new company has announced some exciting new lens technology for smartphones. A single element lens that's as good as muli element lenses when it comes to controlling CA, increasing sharpness, and contrast. Honestly, this level of innovation is why smartphones are in the position they're in. Join us as we talk about this and why camera manufacturers should be scared.