Here's my step by step updated Facebook Custom Audiences and Lookalike Audiences Strategy For 2018 and 2019.
Here's the graphic I show on the video: https://s3.amazonaws.com/facebookguid...
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I’ve been getting many questions about lookalike audiences especially after Facebook removed some of the interest targeting when creating ads. If you are properly tracking, and using a solid funnel to include your back-end, a lookalike audience can turn a losing campaign into a winner.
In this video I go over the topic of Lookalike Audiences. Also, be sure to ask questions in our Facebook group.
#lookalikeaudience #facebookads